METAVERSE INNOVATION DESIGN COLLECTION
Institute of Digital Fashion for H&M
Social content planning & creation for the campaign
"The collection is inspired by the metaverse – a place where fashion can be enjoyed unencumbered by the laws of gravity, or societal expectations. At the same time, the tactile beauty of the natural world serves as a reference point, with pieces inspired by satellite images of planet Earth, microscopic cells and vibrant wildflowers." – H&M